April 2019 Events: Launch In Style

April 2019 Events: Launch In Style

If April showers bring May flowers, our clients were looking to make a splash. With many products launching and major events taking place throughout the city such as the Tribeca Film Festival and Beautycon, we were busy transforming spaces and making an impact. From branded activations to launch parties, and everything in between, our team worked with clients to bring their visions to life.

Continue on for a look at a few of our favorite events from April!

Beautycon Media - Shea Moisture Dinner

Shea Moisture Tablescape - B Floral

Lush tropical arrangements created a stunning table runner at The Beauties dinner hosted by Beautycon Media and Shea Moisture held at Second Floor on April 4th.


SHOWFIELDS - Spring Forward Launch Party

SHOWFIELDS Slide Installation - B Floral

We transformed SHOWFIELDS’ signature slide with colorful free-flowing silk florals for an event celebrating the launch of the store’s new style & design curation on April 10th.


MKTG - Don Julio Tribeca Film Festival Afterparty


Bright florals in shades of pink, orange and yellow were featured within a branded wall at a Don Julio sponsored Tribeca Film Festival afterparty produced by MKTG on April 27th at the MOXY NYC Times Square.


LaCroix Sparkling Water - Longines Masters of New York Activation

LaCroix Activation - B Floral

An equestrian-themed LaCroix Sparkling Water activation was featured at the Longines Masters of New York competition at the Nassau Veteran’s Memorial Colosseum April 25-28th.

LaCroix Longines Activation - B Floral

Farrington PR - Victoria’s Secret Bombshell Paradise Launch

Victoria's Secret Launch Swing - B Floral

A branded swing and backdrop created the ultimate photo moment at the launch of Victoria’s Secret Bombshell Paradise fragrance produced by Farrington PR on April 24th at Gitano Jungle Room.


CMM - La Roche-Posay Media Event

A branded photo backdrop with a nautical twist was the focal point of a La Roche-Posay media event produced by CMM held at L’Oreal’s NYC office on April 9th.


Rent the Runway - RTR Kids Launch Party

Rent the Runway Kids Carnival Launch - B Floral

A colorful giraffe and pastel florals were featured at a carnival-themed launch party of Rent the Runway’s new RTR Kids line on April 7th at the Dream Downtown.