B Floral's Winter Wonderland Media Event with Lilliana Vazquez and Sutton Foster

Bronwen Smith with Lilliana Vazquez and Sutton Foster // GETTY / David Kotinksy

Each year B Floral hosts at least one media event inviting New York City's best media outlets, fashion editors, bloggers, and influencers to showcase our creative designs, innovative installations and activations. Most recently was our Winter Wonderland media event, hosted by owner and lead designer Bronwen Smith and The Today Show's Lilliana Vazquez, with a guest appearance from Sutton Foster. The B Floral design team created several installations to make for the perfect photo op, like a flower wall to compliment a Bosco GIF booth, a floral fire pit to accompany a s'mores bar, and a floral champagne tree that sat on a "Bubbly Bar." We also included an incredible ice sculpture to hold flowers, a faux fireplace with hanging floral garlands, and a grand floral walkway as a focal point for the room. 

B Floral achieved a higher level of event design, encompassing a theme and introducing new design innovations while maintaining a strong brand identity. As B Floral expands, our continual efforts for consistent growth, dedicated event management, and brand centric approach lends exceptional services in full-event design and production. 

GETTY / David Kotinsky

GETTY / David Kotinsky

GETTY / David Kotinsky

GETTY / David Kotinsky

Lilliana Vazquez // GETTY / David Kotinsky

Sutton Foster // GETTY / David Kotinsky

Bronwen Smith with Lilliana Vazquez and Sutton Foster // GETTY / David Kotinsky

Luke Polihrom Photography

Luke Polihrom Photography

Luke Polihrom Photography

Luke Polihrom Photography

Luke Polihrom Photography

Luke Polihrom Photography

Luke Polihrom Photography


Benefits of Having an Active Installation at Your Next Event

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As planners or hosts, we all want our event to stand out. The biggest challenge is making a lasting impression with guests, and that centralizes around a statement. From a flower wall for a great photo op, a flower arranging station for guests to take home, or an installation that revolves around the event's theme, like tech or seasonal, B Floral has provided incredible and eye-popping active installations for guests to interact. Most importantly an active installation could be your golden ticket to lead generation because it speaks to the guest or client through innovation and creative! Below are some of our highlighted activations from previous events and client work:

B Floral Winter Media Event

B Floral Winter Media Event

B Floral for Tinder at Her Conference

B Floral for Tinder at Her Conference

B Floral for Tinder at Her Conference

B Floral for ASCPA

B Floral for Kimora Lee Simmons NYFW

B Floral for OCRFA Super Saturday LA

B Floral for Tinder at Surf Lodge

B Floral for Tinder at Surf Lodge

B Floral for Tinder at Surf Lodge

B Floral at BizBash

B Floral Winter Media Event

B Floral Winter Media Event

B Floral for Brancott Estate at OCRFA Super Saturday NY

B Floral Coachella Spring Media Event

B Floral Coachella Spring Media Event

Want to capture your audience at your next event? Discuss your vision for an installation with us! View more installation photos here.


How to Accent Your Home Office with Flowers

A home office can be easily overlooked when trying to plan and design other focused rooms, like bedrooms, kitchens, and living areas. However the functionality of a home office is imperative. This living space is where you'll be doing work, and it's crucial you have this room as a means of motivation and inspiration. Floral arrangements lend a helping hand in the creative as an energizing and lively accent to your home office. 

Paint + Flower Color

Getting creative with color coordination for paint and flower color will elevate your space. Focus on motivating and energetic colors, like yellows and brights. Try to avoid colors that would overwhelm or distract (like orange, which makes you hungry!) and cool hues that are too calming for a work space.

Texture + Pattern Play

Thinking of arrangements as accents to accentuate, think texture. Richness of shape and a full, tight arrangement can elevate the space in a way that plays off of other patterns/shapes in the room, like wallpaper or furniture.

Balance

A subtle balance of masculine and feminine elements will seriously tie the room together. Along with finding balance in a general sense to keep the room appealing, incorporating color in your florals that compliment wall art is a meticulous detail that doesn't go unnoticed!

Make It Personal

A warm and inviting home office will keep the creative energy flowing, more so when you have items and decoration surrounding you of things that make you happiest. It's important to remain inspired. Display photos of family and friends, embellishments, sport staples, and artwork.

Repetition

Creating a line to draw the eye across the room is essential for expanding your space. Repetition is a fundamental detail in interior design that lends a rhythm in a room, allowing the eye to wander. This can be achieved through floral arrangements in vases of varying heights. Think in three's! 

Think Out of the Box (or vase, rather)

Including natural elements, like berries, succulents, and branches, keeps the arrangement fun and unique. This also helps the arrangement last a bit longer than having a full-floral arrangement. Swap out a few stems, while the same vases remain, and your space will always look fresh and new. 

If you're thinking of elevating your own office space, B Floral's new Floral Interior Design service can help bring your vision to life.


As Seen in: Fashionable Hostess

B-Floral-Dinner-party-on-Fashionable-Hostess5.jpg
 

In the dead of winter, it's always lovely to stumble upon a little spring inspiration. Our team at B Floral created a tropical Jungle Book themed tablescape to brighten up a dark, chilly day. 

Our owner and lead designer, Bronwen Smith, took some time to chat with Amanda Saiontz Gluck of Fashionable Hostess about the tablescape design as a part of her Dinner Party Spotlight Series. 

The piece features different images of our design- highlighting the unique statement arrangements, delicate pastel accents, and table settings with banana leaf chargers. Bronwen also discusses B Floral, her entertaining style, and a must-have cocktail: the Tickled Pink!

Check out the article HERE!

 

 

B Floral's Year in Review: 2016

We are incredibly humbled to have had the opportunity to expand not only our team, but our clientele and events this past year! We'd love to share some of our highlighted events from 2016, and we can't wait to see what's ahead for 2017.

ASCPA

Tinder

Change For Kids, Super Chefs

Tory Sport

Moroccanoil

B Floral's Coachella Media Event

OCRFA Super Saturday (LA)

OCRFA Super Saturday (NY)

Essence Beauty Awards

Henri Bendel