How to Incorporate Flowers in Your Next Product Launch

How to Incorporate Flowers in Your Next Product Launch

Florals elevate any event with fluency and sophistication, and it doesn't stop with a grand statement in an entryway. You can incorporate flowers to heighten the appearance of your product, whether it be directly embellished or as an accent to the piece. Check out how we helped our clients incorporate beautiful blooms to enhance their product launches, and tips from B Floral's owner and lead designer, Bronwen Smith:

"Think of choosing colors for an arrangement that quietly compliments your product, or pull elements from your invites to enhance your branding." - Bronwen Smith, owner and lead designer of B Floral

B Floral for FabFitFun

FabFitFun FallBox 2015 product launch

"Consider exiting guests with florals as a gift at the end of your event, to create a lasting impression several days after your product launch - a gift like an arrangement reminds guests as they wake up to tableside blooms, having their morning coffee, or while they're reaching for their keys on the way out to work." - Bronwen Smith, owner and lead designer
"Also try working florals into your display, not just placing arrangements. This is a unique, out-of-the-box approach to get your product noticed." - Bronwen Smith, owner and lead designer
"Hosting an intimate flower arranging class for your product launch creates a welcoming environment to network and mingle with potential partners, customers, and media." - Bronwen Smith, owner and lead designer

B Adventurous: The Holidays in Australia

B Adventurous: The Holidays in Australia
Bondi Beach, Sydney, Australia

Bondi Beach, Sydney, Australia

Owner and lead designer, Bronwen Smith, vacationed for the holidays - in Australia. She tried her hand at surfing, watched fireworks from the Sydney Harbour to bring in the new year, and met the most fluffiest family of Koalas in the world. Check out the gallery of her trip below!

The Whitsunday Islands, Queensland, Australia

Hayman Island, Queensland, Australia

Sydney Harbour, Sydney, Australia

Taronga Zoo, Sydney, Australia

One & Only Hayman Island, Queensland, Australia

Hayman Islands, Queensland, Australia

Sydney Harbour, Sydney, Australia

B Inspired: What We'll Be Doing in 2016

B Inspired: What We'll Be Doing in 2016

The B Floral team has made their New Year's resolutions, with optimism of (actually) fulfilling them this year! Check out below what we will be doing in 2016. Hopefully some of your resolutions are the same as ours - or inspire will you to create your own:

Bronwen Smith, owner and lead designer

"Not to be afraid to go after the biggest of my dreams."

Jim, COO

"Read two books a month, stop eating gluten, and exercise 3 times a week."

Events Department

Jorie, Sales & Events Manager

"To get more organized!"

Mel, Sales & Events Assistant

"My New Year's resolution is to make more home-cooked meals! I love to cook, it's healthier and saves money!"

Marketing Department

Claudia, Social Media & Marketing Manager

"Go to the gym 4 times a week. Stress less + relax! Find time every day to sit for 5 minutes and decompress/meditate, and list all the things I am grateful for - it doesn't seem like a lot but its so hard to find 5 minutes everyday!"

Cassandra, Social Media & Marketing Assistant

"I want to face a fear this year. I have a fear of heights - so maybe go bungee jumping, sky diving.... or just look down when I'm standing on a ladder."

Bridget, Public Relations & Marketing Assistant

"I guess re-join a gym, and be more positive and open minded about new things and people!"

Sales Department

Jennifer, Director of Sales

"To be more grateful and focus on the positives, not the negatives."

Lisa, Account Executive

"To start dancing again and to expand the fashion and style section of my blog!"

Elyssa, Business Development Associate

"Mine would be to travel and see the world...explore some new cities and make new memories."

B Inspired: Create Your Own 2016 Inspiration Board

B Inspired:  Create Your Own 2016 Inspiration Board

Are you ready to make 2016 the best year ever? Us too. 

With the start of a new year, there is always a sense of a fresh start. As floral and event designers, we like to start the year off FULL of inspiration! 

While we love Pinterest, sometimes it can be therapeutic to step away from the computer screen and get your hands a little dirty. Here is how we stepped up our inspiration game this year and how you too can create your own 2016 Inspiration board in 3 easy steps.

1. Round up Supplies

First, we gathered some of our favorite magazines and odds and ends from around the office. We're lucky to work in event design- we have 2 (HUGE!) closets in our offices that are filled with vases, paper, ribbon, and pretty much anything you can think of! We also purchased a medium sized cork board from one of our FAV stores- Michaels

2. Start cutting

Screen Shot 2015-12-18 at 11.42.55 AM.png

Snip away. We began to flip through our favorite mags and rip out pages that "spoke" to us. It can sound silly but sometime your gut just tells you what you like. Cut away at your favorite pages- whether it is the color, design, or words on the page that catch your eye- it doesn't matter- as long as you're inspired. 

3. Pin

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The "real life" inspiration board version of Pinterest is almost just as easy as clicking that little "pin" button. Just (literally) pin your images down into your cork board, arranging them in the way that brings you the most joy! We even bought little rose quartz colored pins to tie into one of the 2016 Pantone colors of the year

It's that easy. 

To spruce things up a bit, we added some fun ribbons, 3-D paper flowers, and other textures to give our inspiration board even more life. 

Hope our inspiration board... inspires YOU: 


Happy 2016!

B Seen: B Floral for Roomi App

B Seen: B Floral for Roomi App

The helpful roommate app Roomi featured B Floral in its article “5 Holiday Decorating Hacks for Your Small Apartment”. The piece discusses five helpful holiday decoration tips for someone with a cramped apartment. Our owner and lead designer, Bronwen Smith, lent her knowledge for this piece after years of experience in the world of floral design.

One tip she suggests is to switch out everyday items like bathroom and dish towels with holiday themed alternatives to bring cheer without using up anymore space. She also discusses using monochromatic table settings and flowers to make your holiday table appear larger. Lastly, she gave tips regarding the maintenance of your holiday florals. She suggests to place stems in warm water and change out the water every few days to preserve the life of your flowers. Also, you should never put an arrangement near a heat source such as a fireplace or heating vent to prevent it from drying out.


We hope that our decorating hacks help a few small-space apartment owners this holiday season!